Nvidia CEO Huang Renxun said this week that some vendors of sales and marketing affects sales of Android tablets. For Android Tablet sales to date, disappointed by Huang Renxun. As the first Android 3 “Beehive” tablet of the operating system, Motorola Xoom sales far less than iPad. Although Motorola said the end of April, Xoom shipments had reached 250,000, but Apple’s iPad 2 sold about 1 million units in the first week to market.
Motorola mobile CEO sangjie·gu (Sanjay Jha) during the recent earnings conference call about this issue, he pointed out: “consumers want to have more application on the Android tablet. ”
However, Huang Renxun do not fully agree with sangjie·Gu’s claims. Nvidia Tegra 2 chip was used in a variety of Android tablets, including the Xoom and Samsung Galaxy Tab 10.1. Huang Renxun, said: “this is the issue of sales, retail professional issues. This is a consumer-oriented marketing problems, and pricing issues. ”
Although Huang Renxun not explicitly talked about Apple iPad’s $ 499 entry price, but obviously this is a major price reference. Huang Renxun said: “the most basic configuration of the integration of 3G, however this should not do. Tablet should only integrate WiFi features, prices are more likely to be the consumer to bear. Relative to the product with a 3G function or the full configuration, sales of such products will be faster. ”
However, Huang Renxun also acknowledged that Android Tablet has only just started, and not all products will perform well in the early stages. He said: “these problems are being resolved. Using Tegra 2 chip ‘ Beehive ‘ Tablet price strategy is also improved. I think that all manufacturers have realized this, and began to adjust their plans. ”
However, the Android tablet in the retail channel may encounter obstacles. DisplaySearch analysts lichade·ximu (Richard Shim) recently said: “we continue to believe that there is a clear advantage Apple in iPad release, will also continue to maintain this advantage in the future. Apple is not only more consumer-oriented promotional products through dedicated sales people, competitors will be able to get more profits from retail. ”
However parchim also said that due to poor Android tablet in the early stages, therefore only likely to get better and better for the future development. He said: “best buy has set up a special place in in stores and online Tablet Central. Although Android tablet will continue to face challenges, but opened up a new tablet computer market is a good start. There are indications that, Google and the Tablet PC hardware partners are in the right direction. ”
SINA technology
Tags: affect, Android, marketing, Nvidia, sales, tablets
No comments:
Post a Comment